A friend of mine suggested I have been doing too many serious posts and that I should do something more light hearted. Something uplifting. And what could be more uplifting than bras?
Adidas released an ad on Twitter with faceless breasts of various shapes and sizes, basically to show that they had a sports bra for everyone.
My first comment…..who the hell has a face on their breasts? Is this a common thing? Some new trend I didn’t know about? Are we evolving a new breed of superwomen? If so, I’m behind it 100 percent. Finally it will come naturally for a man to look a woman in the eyes. It is a brave new world.
The first artwork we have of a bra/bikini top is from 14 bc Minoan art. It is said that King Minos invented the bra shortly before he got the ability to turn objects to gold with his touch. He was quoted as saying, “We must help keep Minos beautiful.” He was also slapped a lot for being too handsy. “Honest….I’m just trying to turn them to gold!”
Wikipedia tells us that the “proto-bra” was developed by 1400 AD. I have no idea what a “proto-bra” is. I wonder if it is anything like the “co-bra”? Maybe the bra is what is behind the bad guys GI Joe is always fighting.
Around the time of Shakespeare, the corset becomes the fashion accessory of the wealthy and powerful. I believe the first draft of Romeo and Juliet had the balcony scene start with Romeo saying, “But soft! What light through yonder corset breaks! It is her tits, and her cleavage is vast!”
Ok…ok….I should have some taste. I should show respect. Maybe I should say something serious about how this begs the question of censorship. I stood up for Joe Rogan, should I not stand up for this? The right for women to communicate by showing their breasts?
It seems to be less controversial though. What I mean is, Joe Rogan seems eager to have conversations, and I have yet to meet a woman who was eager to show her breasts. Maybe they are and just aren’t telling me. But let’s just say it seems to be far less likely that a woman is going to flash me than that Joe Rogan is going to say something someone out there won’t like.
Oh wait….my well paid assistants are suggesting maybe I should actually share something of substance. Fair point…..Adidas shared a lot of good points, so I should at least share a couple. Here are two websites where you can read about this controversy:
https://www.usatoday.com/story/money/2022/02/10/adidas-ad-bare-breasts-sports-bras/6734868001/
Seriously, it is a good question. Was the Adidas ad (which I frankly have not even seen yet) a liberating action that empowers women, or was it just a sleazy, exploitive click bate stunt? Of coarse different people will have different answers for different reasons. I don’t think the argument that there is nothing sexual about this holds weight. It is pretty nearly universal that men are sexually aroused by breasts, that is the whole reason why cultures decided to cover them up. It is the same logic and reasoning behind why we cover our private sexual organs, and our butts. Whether that is right or reasonable depends on whether we think society is right or reasonable. I personally don’t see society as either, but to me…..I have been thinking about a million things, but this question I haven’t considered since I was seventeen.
I’m not here to tell you what to think though….what do you think? Is Adidas helping or harming women with these ads?
Tired Midnight Blogger (What Blogs at Midnight) 